Given the opportunity, we always prefer to coordinate and oversee the production of our print projects. It allows us to make sure that the finished product meets our standards (the level of quality in the world of print production varies greatly) and that they are done in the most sustainable way allowable. This includes our assistance with deciding on production methods, contacting printers, getting quotes, choosing materials, creating press-ready files, and checking proofs. We typically account for this time in our proposals and, as a result, we do not charge a markup on the production cost.